Episode 72 - Branding, Marketing and Vegas Meetup
The three amigos unite again on Episode 72. Yes, Kris McKenzie joins us to help celebrate John’s birthday and talk about the meetup in Las Vegas and all the great beer we consumed. We also discuss the process of branding and marketing a new brewery in our new brewery startup segment. We encourage you to prepare for our listener tasting notes segment in this episode by picking up a bottle of the Sierra Nevada Bigfoot Barleywine and tasting along with us.
If you would like to contact the show you can reach the hosts through email at tapthecraft@gmail.com, or follow us on twitter @tapthecraft, interact with us on Facebook at facebook.com/tapthecraft or leave comments on the show post on tapthecraft.com.
You can follow Denny on Twitter, Instagram and Untappd @lucescrew. You can follow John on Twitter @primebrewing and on Untappd @primeWA and you can follow Trek Brewing on Facebook, Twitter and Instagram @trekbrewing or visit the website trekbeer.com. You can follow Kris on Twitter @kris_mckenzie82 or Untappd at @mck1345 and on our Facebook page.
BEERS MENTIONED ON THE SHOW:
Count Von Cosel’s Imperial Stout from Zephyrhills Brewing CompanySockeye Old Devils Tooth BarleywineTwo Kilts Brewing Scottish Ale
Angry Chair Brewing Bourbon Barrel Dave’s Barleywine
Angry Chair Brewing When In Doubt Sour Ale
Funky Buddha Maple Bacon Coffee Porter
Funky Buddha Last Snow Coconut and Coffee Porter
Orange Belt Brewing Whalez 2.0 (Chardonnay Barrel) Sour Ale with Brett
Cigar City Hunahpu’s Imperial Stout (2017)
Big Dog’s Brewing Silver & Black IPA
Big Dog’s Brewing Las Vegas Craft Lager
Fifty-Fifty Brewing Red Rye IPA
Weyerbacher - Riserva - Wild Ale w/ rasp
Goose Island - Bourbon County Templeton Rye Imperial Stout
Willoughby Brewing Company - Nut Smasher Peanut Butter Russian Imperial stout
Combustion Brewing IPA and Dark Black Past
Laughing Dog Dogs of Helles
Occidental Lucubrator Doppelbock
Brouwerij De Molen Rasputin Russian Imperial Stout
Siren Craft Brew Pompelmocello Sour IPA
LINKS TO ARTICLES DISCUSSED: